Case Studies: Lunar New Year's Promotion

We have produced a pVideo for Lunar New Year, aiming to introduce VDP products to the public and to raise their awareness to this new technology. Instead of spreading the wishes by word-of-mouth of couplets, people can bless each other by sending out a creative personalized video. With VDP technology, we are able to generate customized eDMs by addressing each receiver by name. In the eDM, each receiver can click into a link and watch their own pVideo. Everyone is able to see their own name and photo shown on the pVideo. After playing the video, they will come to a pURL page where they can forward the pVideo. They can create the pVideo for their friends by typing in the names and any wishes or messages.

eDM

pVideo

pURL